10 examples of ‘good-to-refer’ emails from 2015


I have collected 10 ‘good-to-refer’ emails I have been receiving in 2015. I am quoting the reason why I found them to be good. You can use these as reference while creating your email campaign for 2016.

1) Godrej Prana
I liked the content that says ‘Nothing can substitute the real experience’. The image with a video button itself says what can you expect on clicking. Click on the image and experience the real flat :)!

godrej

2) TATA-AIA
In this example TAT-AIA is advising the receivers to be aware of some fake calls. No call to action. A very straight forward and clear message using a clean template.

tata-aig

3) HubSpot
I liked the content in this mailer. Very politely they have suggested that they are putting me off the list just because I have not clicked on any of their mailers. At the same time they have also given me the reasons to sign-up again with them.

hub-spot

4) BrichBox
Here is an example of one the email automation programs – cart abandonment. A nice clear message enticing the receiver with an offer.

shopping-cart-abandonment-email-marketing-1

5) Health Total
Giving out tips to lose weight and not forcing the recipient to join their health program. Click on the image to enlarge.

Img

6) Lemon Tree
I liked the way they are wishing their audience. The freshness in the color and the festive mood re-created. Click on the image to enlarge.

LemonTree

7) Juvlon Earmark
This is the weekly newsletter by Juvlon. The newsletter has 3 parts – 1) Hero of the newsletter 2) Sub-Hero 3) Others
Click on the image to enlarge.

Img1

8) Asstez Lumoz
I liked the clean format with the gif image used in this mailer.

Mailer-Lumos_1

9) Tennis Showndown
The image and the content in the mailer is interesting. Click the image to watch what happens.

Img2

10) Sobha
I liked the clear layout suggesting the receivers to ‘CALL TO DISCOVER MORE DETAILS’.

Sobha

I love to see all such interesting emails. There are hundreds of other examples of excellent email marketing. Share some of your favorite campaigns in the comments.

1820e2c

About the Author:
Smita More is a marketing professional and drives marketing activities for Juvlon – Email Marketing Software. Connect with Smita on LinkedIn.