Marketing Blog

Our library of email and sms marketing resources provides you insights
into the latest trends, news, tips and ideas for your digital marketing campaigns.

There is a fierce competition for attention in your subscribers’ inbox. Now is the perfect time to make your emails effectively deliver more value for your business and brand. Segmentation is a seemingly simple but extremely powerful mechanism. Email marketing segmentation might seem like an entry-level strategy for veteran email marketers but you’d be surprised at the success results it…

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